This is the book that gave birth to a self-improvement industry that
spans the Globe (according to the Daily Express Newspaper). First
written in 1936, this is the 2016 edition specially typeset for easy
readability and offering terrific value for money. The book has sold
over 32 million copies worldwide and has been translated into every
major language. Still as vibrant and helpful as the day it was written
it offers a simple set of guidelines, lucidly explained, that will
enable every reader gain insights into being Popular, Persuasive,
Influential and Happy in all of his or her relationships.
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